This purple shampoo has ultra violet pigment and Triple Acid Protein complex to tone, strengthen and brighten all in one for a brighter*, stronger** blonde The ultra violet pigments help to preserve blonde haircolor between appointments by keeping undertones at bay.
If you're blonde, purple shampoo should definitely be a regular part of your haircare routine.
Use as a complete system with Color Extend Blondage Conditioner. Wearing suitable gloves, apply to wet hair, lather and rinse well. Repeat if necessary. For maximum benefits, leave second lather on 3-5 minutes. Rinse. Follow with Color Extend Blondage Conditioner
AQUA / WATER, SODIUM LAURETH SULFATE, COCO- BETAINE, GLYCOL DISTEARATE, COCAMIDE MIPA, SODIUM LAURYL SULFATE, PARFUM / FRAGRANCE, AMODIMETHICONE, SODIUM CHLORIDE, SODIUM BENZOATE, POLYQUATERNIUM-7, POLYQUATERNIUM-10, PEG-40 HYDROGENATED CASTOR OIL, CI 60730 / ACID VIOLET 43, SALICYLIC ACID, CARBOMER, BHT, TRIDECETH-6, LINALOOL, ARGININE, GLUTAMIC ACID, SERINE, HYDROXYPROPYLTRIMONIUM HYDROLYZED WHEAT PROTEIN, CETRIMONIUM CHLORIDE, COUMARIN, SODIUM ACETATE, ISOPROPYL ALCOHOL, PHENOXYETHANOL, SODIUM HYDROXIDE, CITRIC ACID